Social Problem: SMOKING

Friday, August 7, 2009

Recap Of Messages

1st Message- Fear Inducing Message

It is a link to a youtube video of an fear inducing commercial where there is a little kid who lost his mom. The kid is really scared and starts crying because he lost his mom. I htink the commercial works for both young people and also adults because youngsters do not want to lose their family members but also it works for adults because they do not want to die and leave their children b themselves.

Personally I know a friend who lost his mom because of smoking and I would wish that feeling to anyone.

2nd Message- Distractor

This is a picture of an anti-smoking campaing. These pictures are really explicit and it clearly shows what can happen to a person if he or she does not stop smoking. If a person sees this I think it would stop smoking.

3rd Message- Central Route Processing Message

This is a woman who had the opportunity to decide if she was going to smoke or not. She decided to smoke and that is what happened to her. I think it works because it shows people that if she would not have smoked she would be fine.

Central Route Processing

Two-Sided appealing to the Central Route Processing

Message With Distractors

Anti Smoking Message With Distractor

Fear Inducing Commercial

Thi is the link to the fear inducing commercial.

http://www.youtube.com/watch?v=SfAxUpeVhCg#watch-main-area

Friday, July 31, 2009

Recap Of The Messages

Message #1- This is a classical conditioning example where we have a very famous actor(Jackie Chan) in a campaign against smoking. This works because many people like Jacki Chan and if people see that he is against smoking they might stop smoking or not even start.

Message #2- It is again an example os classical conditioning where there is a chinese celebrity in a campaign against smoking where people try to stop smoking and there are many prizes for the people who are able to do it.

Message #3- This is an example of the classical conditioning principle of intense. This is a picture with a warning saying that smoking causes mouth diseases. It is nasty the way it is shown in the picture; but if people sees this they are probably going to stop smoking.

Message #4- This is an example of a subliminal message. It is the new campaign against smoking in canada. I think it is very useful because people always see negative messages and looking at one like this makes them really think if smoking its healthy or not where everyone knows that it is not healthy at all.

Message #5- This is a campaign to stop second hand smoking in the UK because second hand smoking hospitalizes 17,000 UK kids a year. It is very important that this stops because it is not only dangerous for the person who is smoking but also for kids and the people around the one who smokes.

Message #6- This picture is a campaign against smoking in India. It shows different ways of commiting suicide; it includes smoking as one and as the easiest one.